Vol. 3 No. 1 (2026)

Статьи

• MANAGEMENT OF COMPETITIVENESS IN THE RESTAURANT BUSINESS IN THE DONETSK PEOPLE’S REPUBLIC: OPPORTUNITIES AND MARKETING SOLUTIONS

  Mariya D. Agarkova (Author)

  3-10

  • PDF (Russian)

  Published: 15 January 2026

• THE «DARK SIDE» OF PERSONALIZATION: WHEN COLLECTING DATA FOR RETARGETING CAUSES IRRITATION AND REJECTION OF THE BRAND

  Kira D. Maslyak (Author)

  11-19

  • PDF (Russian)

  Published: 15 January 2026

• MODERN TECHNOLOGIES FOR IMPLEMENTING PRODUCT POLICY AT AN ENTERPRISE

  Vladlen A. Medyanik (Author)

  20-26

  • PDF (Russian)

  Published: 15 January 2026

• THE IMPACT OF PRICING ON CONSUMER BEHAVIOR ON THE WILDBERRIES PLATFORM

  Anastasia D. Tumuruk, Diana M. Oreshina (Author)

  27-33

  • PDF (Russian)

  Published: 15 January 2026

• IMPROVEMENT OF THE SALES SYSTEM AT PRINTING ENTERPRISES IN THE DPR

  Ulyana V. Tsyb (Author)

  34-41

  • PDF (Russian)

  Published: 15 January 2026

• MECHANISMS FOR IMPROVING THE EFFICIENCY OF THE INTERNATIONAL ROAD TRANSPORT MANAGEMENT SYSTEM

  Christina А. Glukhoded (Author)

  42-52

  • PDF (Russian)

  Published: 15 January 2026

• INTERNAL CONTROL OF THE EFFICIENCY OF THE USE OF FIXED ASSETS AS A TOOL FOR STRATEGIC ENTERPRISE MANAGEMENT

  Darya K. Vlasenko (Author)

  53-63

  • PDF (Russian)

  Published: 15 January 2026

• CONFLICT MANAGEMENT AS A TOOL FOR EMPLOYEE MOTIVATION IN A MODERN ENTERPRISE

  Sofia V. Kharitonova, Nikita V. Semiletov (Author)

  64-75

  • PDF (Russian)

  Published: 15 January 2026

• TRANSFORMATION OF ACCOUNTING FOR NON-FINANCIAL ASSETS IN THE PUBLIC SECTOR: ANALYSIS OF INNOVATIONS

  Diana V. Didenko (Author)

  76-83

  • PDF (Russian)

  Published: 15 January 2026

• BASIC PRINCIPLES OF TAX OPTIMIZATION AND CURRENT METHODS OF CALCULATING THE COMPANY’S TAX BURDEN

  Vladislav A. Kuzmishchev (Author)

  84-92

  • PDF (Russian)

  Published: 15 January 2026

• FEATURES OF LEGISLATIVE REGULATION OF THE LABOR OF TEENAGERS:ANALYSIS OF CERTAIN PROVISIONS OF RUSSIAN LABOR LEGISLATION

  Karina V. Kolchanova (Author)

  93-100

  • PDF (Russian)

  Published: 15 January 2026

• ORGANIZATIONAL AND LEGAL MECHANISMS FOR THE IMPLEMENTATION OF CORPORATE SOCIAL RESPONSIBILITY IN SMALL BUSINESS

  Marina V. Manshilina (Author)

  101-113

  • PDF (Russian)

  Published: 15 January 2026

• COMPARATIVE ANALYSIS OF SOFTWARE REQUIREMENTS ENGINEERING METHODS

  Nikita K. Anikin (Author)

  114-122

  • PDF (Russian)

  Published: 15 January 2026

• ANALYSIS OF THE POSSIBILITIES OF USING A TELEGRAM BOT WHEN CREATING AN AGGREGATOR FOR THE DELIVERY OF GOODS AND SERVICES IN THE DPR

  Vladislav I. Oganesyan (Author)

  123-131

  • PDF (Russian)

  Published: 15 January 2026

• DIGITAL LITERACY AS A WEAPON AGAINST THE INFORMATION WAR: EDUCATION AND TECHNOLOGIES TO RECOGNIZE MANIPULATION

  Anna P. Sargsian (Author)

  132-138

  • PDF (Russian)

  Published: 15 January 2026