M.A., Ozhukhovskaya. Brand Burnout: Conceptualization of the Phenomenon and Coping Strategies. PRAVED: Legal Regulation and Administration of Foreign Economic Activity, [S. l.], v. 5, n. 9, 2025. Disponível em: https://ojs.owebs.ru/praved/article/view/31944. Acesso em: 8 nov. 2026.