IMPROVING MARKETING ACTIVITIES AT MEDIUM AND SMALL BUSINESSES

Authors

  • Mishineva K. A. Author

Keywords:

маркетинг, маркетинговая деятельность, малые и средние предприятия, маркетинговые инструменты, конкуренция, маркетинговая стратегия

Abstract

This article discusses the main differences between marketing at large enterprises and small and medium-sized businesses. The main methods, goals and objectives of marketing in small enterprises are also considered, which in turn should contribute to the development of this segment and, as a result, the growth of the economy as a whole.

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Published

2024-06-15

Issue

Vol. 4 No. 6 (2024)

Section

Статьи

How to Cite

A. M.K. IMPROVING MARKETING ACTIVITIES AT MEDIUM AND SMALL BUSINESSES // PRAVED: Legal Regulation and Administration of Foreign Economic Activity. 2024. Vol. 4, no. 6.