ADVERTISING AND ITS ROLE IN ENSURING THE EFFECTIVENESS OF THE COMPANY'S ACTIVITIES

Authors

  • Psarev D.V. Author

Keywords:

реклама, рекламные носители, маркетинг, виды рекламы

Abstract

The study is devoted to the analysis of the concept of advertising, its types are considered, its meanings are highlighted. Particular attention is paid to the study of modern areas of advertising. A classification of non-traditional advertising methods, which are used in synergy with the classical ones, is made.

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Published

2022-02-15

Issue

Section

Статьи

How to Cite

D.V. P. ADVERTISING AND ITS ROLE IN ENSURING THE EFFECTIVENESS OF THE COMPANY’S ACTIVITIES // PRAVED: Legal Regulation and Administration of Foreign Economic Activity. 2022. Vol. 2, no. 2. P. 35–42.